Doona sells products that simplify the lives of parents and their babies by introducing innovative products and solutions.
Liki Trike is one of their flagship products, which they claim is the world’s most compact folding trike, is called Liki Trike. Liki allows you to travel comfortably with your child, to be safe and have fun. This is a point that we were base on in our project.
Understanding the Product
The bottom line
The children use the trike, traveling the world independently. They learn so much from it and know things that belong to “adults.” There is a wink here about how the target audience wants to see their children in the future. The combination of the trike and the floating illustrations symbolizes the children’s developed imagination.