Some of the projects I did as a brand and marketing designer at a growth startup environment.
Bookaway is an online ground transportation platform providing services from local suppliers worldwide. Founded in 2017 and since then the company operates in more than 600 cities around the world, serves thousands of travelers every month.
It's all about the journey
Bookaway emphasizes the experience of travel, understanding that traveling in a foreign country is stressful, there is a frustrating need for travelers to engage in a lot of bureaucracy while traveling.
Bookaway wants to give its customers peace of mind so that they can enjoy any destination.
My role and responsibilities
As a brand and marketing designer at Bookaway, I did cross-department projects and involved at the beginning of a branding process. I have built and embedded, together with Chen Cohen, a collaborative work process based on Figma, while building a design system that serves the R&D team in the company.